Revised 25 September 2015

Promote Your Tulane Event

Suggestions to help you...

“Without promotion something
terrible happens... Nothing!”

- P. T. Barnum

Immediately

Submit to Tulane Calendar of Events (Tulane login required). Featured events are promoted to Tulane's iPhone app, TulaneEvents on Twitter, and listed on Gibson Online.
Reserve banner space for the uptown campus.
Send posting items (flyers, posters) to University Services for review for the uptown campus.
Post on your website and/or ask others to post on related websites.
Create a QR code (see sample to the right) to place on fliers with a QR code generator
Cross promote your program
- Coordinate with a major theme, observance or awareness days/week/month.
- If presenter has written a book, work with the bookstore to help promote it, e.g., book signing, display.
- Add an associated lecture/panel to a film screening.

Three weeks prior

Plan and implement mass media promotions and advertising.

Click the "Tell Us" button below or click here to submit one form to all the groups to the right.
(Tulane login required.)

These units will receive the Tell Us form to review, customize, and decide when to publish your submission:

Boost attendance through Social Media (e.g., Facebook, Twitter). Read Event Marketing 2.0.
The Hullabaloo, published every Friday of the academic year.
- Advertise
- Send announcements to hullabaloonews@gmail.com
WTUL - If your event is free, send a radio PSA to wtul@tulane.edu
Tulane broadcast e-mail, for events of a high-profile nature.
For events targeting alumni, add to LinkedIn Events
For events that are "open to the public" with wide appeal:
- Submit to nola.com
- Submit arts events to the NOLA Arts Guide
- Send announcement to local TV and radio "calendar" editors.

Two weeks prior

Implement campus visibility and networking.

Uptown: post and distribute flyers, see (1) campus posting policy (2) residence hall postings.
Downtown: post and distribute flyers in elevators at 1440 Canal Street. Place 9 copies of 1/4-page flier in the 8th floor box.
Post flyers at local coffee shops, bookstores, restaurants, etc.
Invite student and community groups to attend & to help publicize through their website, meetings, etc.
Ask faculty to mention it in class. Occasionally they will offer extra credit for relevant lectures, films, etc.

Final week

Deliver banners to be hung on your reserved space.
Promote an event with a booth on the uptown campus.
Campus postings & sidewalk, see posting policy .
Place 50 table tents in Food Court and Nalty Commons; reserve with Shirley Dymond sdymond@tulane.edu
LAST 24 HOURS: Yard signs on the uptown campus, see posting policy .
DAY OF: Directional signs on the uptown campus, see posting policy .

Ideas to improve this page? E-mail calendar@tulane.edu

Calendar of Events